bluebed

The launchbed for your blue ocean idea.

Strategy first. Then we build it with AI and keep it running.

Software, campaigns or film your team could not make on its own. We start by working out what is worth doing and who it is for, and your team uses the result from one app.

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What the robots do all day

They go out across the web, bring back what they find, and bluebed turns it into something you can use. Click a robot to say hello, or click anywhere else to stir the web.

0 things made since you arrived

What bluebed runs now

  • levelbox.ai (opens in a new tab)

    Gives retail traders the view an options desk would have.

    Name a price you would happily buy a stock at. It shows what you are paid to wait there, the chance you end up buying, and the downside, before you trade.

  • Property Engine (opens in a new tab)

    Does the research a buyer or seller of Singapore property would otherwise do alone.

    Tell it what the home has to do for you. It checks public records, such as sale prices, rail maps and school ballots, and shows which projects fit.

  • Studio

    Makes drama, ads and animation without a film crew or a set.

    Each film is made with AI and directed by us.

  • Creative Notes (opens in a new tab)

    Keeps an AI film production on one board.

    Every shot, its takes and what it costs to make, on a board the director and editors share. Editors propose changes there before anything is generated.

  • Groundwork

    Handles a strategist's first round of research and questions.

    Takes a client's brief, asks follow-up questions, and returns the strategy in the app.

    See the Groundwork app screens
  • MOOKA (opens in a new tab)

    Lists models, actors and hosts across Southeast Asia, including AI-generated models.

    Send an enquiry from any profile. MOOKA passes it to the talent or their agency.

Why not build it yourself with Lovable, Bolt or Replit?

It's easy to build, once you know the tool.

Lovable, Bolt and Replit can turn a description into a working app in an afternoon, for someone who already knows how to prompt them, fix what they get wrong and connect a database. Learning that is a project of its own, and you may prefer to spend that time on your business.

It's harder to know what to build.

The tool builds whatever you describe. It cannot tell you whether the idea is worth building at all, and finding that out before the build costs far less than finding it out after launch. Nor can it tell you what the product has to get right for the people using it. levelbox shows the maximum loss on the same line as the premium, and halves the score of 34 leveraged ETFs so their large premiums do not rise to the top. Those choices come from knowing how options traders lose money.

What happens after it's built?

Picture spending thousands of dollars a day on ads, and the visitors they bring landing on an error page. Real users arrive in bursts, type things no demo was tested with, and keep coming after launch week, so someone has to keep the product up through all of it. bluebed does, as part of the engagement. levelbox's more than 4,600 tests are there so a later change cannot quietly break a calculation that already works.

Start with bluebed. Tell us the idea, and we work out what it needs, build it and keep it running. Book a meeting

What we take on

Product development

Software, apps and internal tools that give your company a capability it does not have.

AI software development

Marketing initiatives

Research and strategy, campaigns, and film and video.

AI video production

Book a meeting

Four short steps, then pick a time.

Step 1 of 4

What should bluebed build?

Pick any that apply.