AI video production in Singapore, from ad research to the finished film
bluebed makes ads, drama and animation with AI, and directs every film. Before we make anything, we read which ads in your category have run longest, so the film says what the evidence supports. Then we can place the campaign and measure it.
Book a meetingFilms bluebed has made
What we make
Each film is made with AI and directed by us, without a film crew or a set. We make:
- Ads for social feeds and video platforms, in vertical and landscape formats.
- Drama, from single scenes to episodes, with the same cast in every shot.
- Animation, including animated shorts and game trailers.
Competitor ad research: what runs longest in your category
Nobody publishes results for commercial ads, so a rival's sales or return on spend cannot be seen. The Meta Ad Library does show how long each live ad has been running, so we read the live ads in your category there and record each one's age.
An advertiser stops paying for an ad that does not work. An ad still running after three months has passed a budget decision the advertiser keeps re-making, so those are the ads we study first.
For example, a sample research screen in Groundwork, bluebed's strategy app, read 295 live investing ads in Singapore across 15 searches on 23 September 2026. Their median age was 48 days, and 27% had run past 90 days.
The strategy starts from your goals and uses the research as evidence. It does not copy a rival's ad.
Campaign strategy built on the research
You write a brief in Groundwork, answer a short round of tap-to-correct questions, and read the strategy in the app. It gives you several strategic options to choose from.
Every option cites checked facts and at least one cultural finding, and each is checked against every item in your brief. Two options that share how the buyer acts or why the buyer trusts are rejected, so you choose between different directions, not one idea reworded. The budget is agreed with you before anything runs.
Film with consistent characters
Each bluebed production has a character bible: a locked description of every cast member, set and prop. Each character also has an identity model, so the same face holds across shots, and one approved reference still that every new shot is anchored to. Background extras are packed as a set, so the same faces recur behind the action.
We generate several takes of each shot and choose the one that ships by eye.
For a brand, this means a character looks the same across a whole series, and the take you see was picked from several, not the first one generated.
Placement and measurement
Once you approve the film, bluebed can run the campaign: placing it in the channels the plan sets out and measuring how it performs. Your team follows the plan, the films and the results in one app.
How a production works
- First meeting. You tell us what you are selling, to whom, and what the campaign must achieve.
- Research. We read the live ads in your category and record how long each has run.
- Strategy. You choose a direction from several options in Groundwork.
- Film. We build the characters and make the film, keeping every face consistent.
- Review. You review the cut, and we revise it in the rounds we agreed.
- Launch and run. We place the campaign and measure it, if you want us to.
Questions about AI video production
How much does AI video production cost in Singapore?
Every production is different, so a price set before we understand what you need would be a guess. The price depends on five things: the length of the film; how many versions and formats you need; how many characters and locations it has; how deep the ad research goes; and how many review rounds you want. The first meeting and the research establish what is required, and then we send a written quote.
Is AI video good enough for a brand ad?
Judge it by the clips on this page, which are bluebed's own work. Each film is directed by us: the characters are locked in a character bible, each has an identity model and an approved reference still, and every take is chosen by eye from several rather than accepted as the first one generated.
How do you keep characters consistent from shot to shot?
Each production has a character bible with a locked description of every cast member, set and prop. Each character has an identity model and one approved reference still that anchors every new shot, and background extras are packed as a set so the same faces recur. Takes are chosen by eye from several.
How do you decide what the ad should say?
We start from your goals and use research as the evidence. We read the live ads in your category from the Meta Ad Library and record how long each has run. Because nobody publishes results for commercial ads, an ad still running after three months is treated as one the advertiser keeps paying for, and those are the ads we study first.
How long does an AI video production take?
We do not give a duration before we know what is required, because it depends on the same things as the price, especially the number of review rounds. Every production goes through the same stages: a first meeting, ad research, strategy, the film, your review, and launch.
Can you place the campaign and measure it?
Yes. Once you approve the film, bluebed can place the campaign in the channels the plan sets out and measure how it performs. Your team follows it in one app.
Do you work with brands in Malaysia?
Yes. bluebed is based in Singapore and makes films and campaigns for brands in Singapore and Malaysia.
We also build custom AI software, apps and internal tools, and run them after launch. See AI software development.
Further reading
- AI makes the part a client sees cheap to produce, so check what sits under itAI tools make a screener page, a strategy deck or a clip in an afternoon; across four bluebed projects, the value is in the checks, sources and risk controls underneath.
Book a meeting
Tell us what you are selling, in a few lines, and pick a time. After the meeting and the research, we send a written quote.
Book a meeting